Two Keys at Taste

A delicious drinks safari!

A delicious drinks safari!

The Challenge

2021’s Taste of London festival was the perfect opportunity for people to reconnect and enjoy the best food & drink that London has to offer. We were tasked with designing an activation for unique mixer brand Two Keys – who wanted to showcase the diversity of their product & bring the unmistakable wit & energy of their brand to life in a way that resonated with the crowd.

The Detail

Two Keys quickly became a hotspot for people to enjoy incredible tasting cocktails from a versatile created by S&C. Guests could enjoy their drinks whilst listening to DJ’s including the legendary Fat Tony and have a go at winning some Two Keys merchandise on the ‘unlock your spirit animal’ spinning wheel.

Masterclasses on the rooftop of the container bar were a festival highlight and customers enjoyed a panoramic view while they were taught twists and tricks to create their own variation of the modern classic, the Grapefruit Paloma.

Impact

• The go to hang-out spot at the festival

• 5273  Two Keys cocktails served

• 233  Masterclass attendees